Thursday, June 20, 2013

Throwback: Estee Lauder vitrines

Geoff has doing the Estee Lauder executive conference room vitrines for many (many) years. Among some of his favorites was this installation, designed in collaboration with the vice president of visual merchandising. Using gold-leafed poseable wooden 'artist's models' at an exhibition where the latest Estee Lauder product was the art. It's also an homage to the Lauder family's famous art collection and their extraordinarily generous support of museums worldwide.

One of the intriquing things about this display is that the frames and the product are attached to a clear plexi wall so they appear to magically float in the display space.























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