Wednesday, July 9, 2014

Throwback: Alexander Calder at the Whitney Museum of American Art

Here's a look back at an event we did at the Whitney Museum of American Art in 2008 to celebrate the opening of an Alexander Calder exhibit. While we were asked not to reproduce or imitate his famous mobile sculptures,  we went with a design motif that reflects 1920's & 30's Paris when and where his most iconic art was made. Using a neutral and natural palette with the museum's budget in mind,  Geoff based his designs on the understated elegance of silver, black, pewter and raw silk all around a circular theme. The orb shape was repeated in the votives, the vases for the flowers, and the oversize metal ball chain in the chandeliers.  The theme was also carried through on the entrance wall with little round mirrors behind the votives. And finally, theatrical lighting was used to underscore the spherical theme.












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